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Prudential Financial

Posted December 20, 2007 by Jessica Kitchin

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The company started in founder John F. Dryden’s basement in 1875, selling burial insurance as the Prudential Friendly Society. Today its headquarters are still on Broad Street in Newark. Prudential Financial has about $616 billion in assets, and not only does its building stand as Newark’s structural icon, the new arena will be called the Prudential Center.

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