Home design destination West Elm will open a brand new store in the heart of northern Hoboken on Thursday, October 19. The 10,745-square-foot store at 1420 Willow Avenue will be stocked with a curated assortment of local products highlighting New Jersey-based makers and designers alongside the store’s holiday collection.
One of my favorite locally created goodies is this adorable, limited-edition tote bag designed by Hoboken-based Coco & Blu. The tote will be presented to the first 300 shoppers who make a $50 minimum purchase on opening day. Snag one of these beauties and load it up with West Elm treasures. I just previewed their holiday lookbook and some of the latest looks are featured in this post, below.
Who could resist these sparkly holiday ornaments? The French bulldog has stolen my heart, but you’ll also find a cool assortment of pink flamingos, parrots, pineapples, rainbows and more.
Other fun stocking stuffers include Claudia Pearson tea towels, each adorned with individual city names and quirky, hand-drawn city-map illustrations. These pretties are made locally in Brooklyn.
Visit the store and also find the newest looks in furniture, rugs, lighting, art, bedding, linens, window treatments and home decor accessories.
Besides the new Hoboken West Elm, other New Jersey locations include Red Bank, Paramus, Princeton and Summit.Click here to leave a comment